At CNY Web Innovations we strive to provide our customers with a wide array of services helping them gain the edge they need to compete in today’s internet world.

Whether you’re looking for an outside source that provides you with a dedicated internet marketing specialist to handle all your internet activities OR you just need training on how to do it yourself, we can support you.

Our diversified team will provide you with the tools you need to boost your search rankings, driving traffic to your site and ultimately increasing your leads and sales.

Site Assessment

Not sure where your website stands in Search Engine Result Pages (SERP)?  Are you curious what else can be done to enhance your web presence?  We analyze your website thoroughly to find ways to make your website better from a search engine and usability standpoint. From there, we can make specific enhancements for you or offer reports and advice so you can make do-it-yourself upgrades.

Website Design/Maintenance

Time, Expertise and Experience…..Not ready to commit your valuable time to creating or updating your website, or trying to figure out how to do it?  Don’t worry, our team of experts will provide you with all the support you need to ensure your website is professional looking, up-to-date and equipped with the right tools to give it good positioning in the digital world

Internet Liaison

Hiring an Internet Marketing Manager can be expensive and time consuming. Many companies attempt to utilize their existing employees to address all their internet activities. Most often, these employees have neither the time or expertise to handle the responsibilities of developing an effective online presence.

CNY Web Innovations will assign a dedicated representative to work with your team to coordinate all your internet marketing activities.

Your representative will act as a liaison with any online sources and make recommendations to improve your online presence.

PPC Advertising

Pay Per Click advertising is the use of tools offered by popular search engines such as Google, Yahoo and Bing to have your website listed above organic results for targeted keywords.An effective Pay-Per-Click campaign has a high Return of Investment and a significant increase in qualified traffic.  A poorly managed one can cost a lot, while returning virtually nothing.
CNY Web Innovations will work with your team to create an effective Google, Yahoo or Bing ad campaign.

Let us know the products you want to promote, the geographic area you want to target and we will do the rest.  Once your campaign is created, we will monitor it throughout the month to ensure your ad is on the targeted search engine home page and receives ‘qualified’ clicks to your site.  At the end of each month, our team will review the campaign, the results and the on-going strategy.

Search Engine Optimization (SEO)

Achieving a high rank in search engine results – that’s what Search Engine Optimization (SEO) is all about.  With SEO your customer finds you instead of your competition.  In terms of Return on Investment (ROI), Search Engine Optimization is one of the best online marketing enhancements that can be made to your site.  There’s no cookie-cutter way to do it, we research your target market, analyze search engine use and implement structural, visual and textual changes to get you ranked higher.

Social Media Strategies

The use of Social Media platforms to connect with your customer makes great business sense. Millions of friends, families and co-workers connect and interact on Social Media Sites to communicate with one another every single day. We take advantage of the communication already taking place by staking your claim. While it’s free to join and interact on most of these networks, it’s imperative to have a solid plan to enable an effective campaign. Let us help you get started or maintain your Facebook page!

Email Marketing

Email Marketing is direct mail marketing online. We develop email marketing solutions for your business to enhance existing relationships and acquire new customers. Developing a mailing is where we’ll begin, then we offer you the ability to remain in contact with those customers through opt-in emails.

Reputation Management

We all know that maintaining a good reputation, at all times, is virtually impossible.
CNYwebinnovations.com works on-site with employees to focus on online reviews, striving to help our customers keep a healthy digital footprint. We will also ensure that your business is listed with pertinent online reputation management companies and we address any negative reviews with your input.

Consulting and Training

Some organizations decide all they need is an introduction to SEO and Social Media to maintain an effective Internet Marketing presence. CNY Web Innovations takes the time to assess, analyze and determine your needs to ensure a proper SEO strategy is in place so your business will be equipped with the proper resources.

Site Analytics

Tracking your website statistics is a must when you’re running a successful website. Who is coming to your website and from where? What pages are they looking at and how long are they staying there? These are questions you need answers to.

CNYWebinnovations.com will monitor this information through various tracking tools on your website or through Google Analytics.

Every month, your dedicated account manager will review the results with you and your team and make adjustments to your site based on our findings.